​True Measure Wealth Management, headquartered in Omaha, Nebraska, is a fee-only, fiduciary financial advisory firm founded by Patrick Tucker in 2001. The firm emphasizes a holistic approach to financial planning, focusing on aligning clients’ financial decisions with their personal values and life goals.

By prioritizing personal growth alongside financial growth, True Measure aims to help clients develop a healthy mindset and behaviors around wealth, ensuring that money serves as a tool for achieving a fulfilling life. Their services include comprehensive financial planning, investment advisory, estate planning, tax planning, retirement planning, and more, all delivered without commissions to maintain objectivity and trust.

With a commitment to transparency and client-centric service, True Measure seeks to build lasting relationships that empower individuals and families to navigate their financial journeys with confidence.